David Macpherson, Ph.D., a Trinity University economics professor, provided insight to KSAT 12 on rising San Antonio Spurs ticket prices going into the 2026–27 NBA season. With the Spurs ranking third in opening-week ticket prices and seventh in average ticket prices across the NBA, Macpherson explained that the team’s recent success, new player acquisitions, and growing fan enthusiasm have driven up demand. Ticket prices now average approximately $240 for games in San Antonio, reflecting basic principles of supply and demand.
Macpherson also offered advice for fans seeking more affordable tickets, explaining that prices fluctuate based on opponents, game schedules, and demand. Weekday matchups against less prominent teams generally offer better deals. KSAT reported that 14 home games at the Frost Bank Center have tickets starting below $30, showing that budget-friendly options remain available despite the team's popularity. Watch the full story here.